For Q2 2016, Alliant agreed to test a new core concept that is based on the idea that banking with Alliant is a smarter way to bank. We presented the Alliant with three concepts: Evolve, Elements and Rocket. Elements was the chosen concept and here are the final deliverables presented as a Brochure, Email, LP and Direct Mail.

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Here are the 3 concept roughs before the above solution was chosen


ELEMENTS

Alliant_Elements-Concept.jpg

EVOLVE

Alliant_Evolution-Concept.jpg

ROCKET

Alliant_Rocket-Concept